What to Write in Your First Blog Post to Make Them Say Wow

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Writing your first blog post is exciting but comes with its fair share of challenges. You want to make a great impression, prove your expertise, and draw readers back for more. But how do you start on the right foot? 

Illustration demonstrating a writer's creativity

Source: Freepik

You might think to yourself, “What should I write in my first blog post?” After all, it is your first blog post that sets the tone for your blog’s voice and identity. We understand that with so much pressure to craft it perfectly, it’s easy to experience a creative block. 

In this article, we’ll share key tips and ideas on what to write in your first blog post to make it engaging, informative, and memorable. So, let’s dive in and discover how to create a compelling first post on a blog that sets you up for success!🚀

How to Decide What to Write in Your First Blog Post

A writer is thinking of ideas of what to write in their first blog post

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We all know the most successful blogs stem from comprehensive planning. That makes it really important to decide early on what your first blog post should be about. Don’t stress yourself out though, because we’ve provided three essential points below to help you select what to write in your first blog post.

Understand your niche.

To write your first blog post, it’s important to understand your blogging niche. Look up the key concepts, latest trends, and recent developments in your industry. Research what’s being talked about and where you can add value through your voice. 

Dive deep into challenges whose solutions resonate with your expertise and plan your content strategy accordingly. The more familiar you are with your niche, the better you’ll connect with your audience.

Look at your competitors.

Keep tabs on competitors – and their writing style. Study their blogs to analyze what they are doing right and identify the areas where they fall short. Spot the content gaps and see how you can fill those up. 

This will give you ideas to differentiate your first post on the blog. In short, see what works for their content marketing and what doesn’t. It’ll help you to incorporate relevant and actionable strategies while writing your first blog post. 

Gauge what your audience wants to read. 

Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.’ This quote by Brian Clark, a successful entrepreneur and Copyblogger’s CEO, underscores the importance of keeping your audience at the heart of your blog strategy. 

Use social media, surveys, or analytical tools to explore the target audience’s interests and pain points. Go to your competitors’ blogs to read the comments and feedback they got from their audience. Identify pain points and then turn them into your strengths! 

Start Your Blogging Journey With a Bang

Graphic of an excited writer thinking about what to write in their first blog post

Source: Freepik

After completing the groundwork for writing the first blog post, it’s time to build a solid foundation for it. Launch your blog with a touch of flair and creativity to captivate readers. Let’s see below 3 steps to do it upright.

Introduce yourself, your brand, your blog, or your story.

You shouldn’t introduce yourself generically. For example:

  • Hi, I am <name>, a blogger who runs XYZ business/ blog.
  • My expertise is… 

Trust us when we say your audience is not interested in who you are (except for already established names). Rather they’re interested in your relatable story, valuable expertise, and most importantly, practical solutions to their problems. 

So, write your first blog post by mentioning your audience’s pain point(s). Then offer viable possibilities as the solution(s). Only then is it time to introduce yourself as someone who thinks on their feet and is a resourceful go-getter. Ensure to keep it concise, friendly, and authentic because it sets the tone for your blog.

Write about the most surprising or common problem in your niche.

We couldn’t agree more with Matt Wolfe when he said: “There’s a lot of information out there for free, so you’ve got to figure out what makes your information different.” 

Building on what he said, you should go out and hunt for surprising pain points about your selected topic/ product. It’s a crucial step to start your blog with a bang. Now you have two options. Conduct online surveys to directly ask the audience. Or explore competitors’ blog posts to indirectly find out your audience’s problems/ concerns.

For starters, jot down three problems at minimum and then see which one of them fits your blog requirements the best. Highlight it in your writing by showing the significance of confronting it ASAP. Show empathy and understanding. This establishes your authority as a blog expert and attests to your commitment to providing valuable solutions.

Establish yourself as an expert right away – show, don’t tell.

It’s a common understanding that actions speak louder than words. When you share successful case studies and examples in your blog posts, you not only showcase your expertise but also provide tangible proof of your abilities. 

If you don’t have specific examples to share, document your progress and personal journey in an inspirational tone. Highlighting your growth with achievements and insights gives readers a clear – and relatable – view of your development and your commitment to excellence. 

Personal anecdotes and success stories add a relatable touch that builds trust and credibility with your audience. Mention your unique perspective and skills by aligning them with readers’ interests so they trust you and come back for more guidance.

Let a well-crafted article template serve as your first blog post template to help you start writing.

How to Write Your First Blog Post

Hand drawn illustration of a writer

Source: Freepik

Let’s break down the steps to answer every new writer’s perplexity: how to write the first blog post or even what to write in your first blog post.

Collect ideas and choose the best one.

We’ll start with exploring what should your first blog post be about. Start googling the terms you know about your niche and you’ll get a plethora of suggestions. Moreover, if you want unlimited blog post ideas for writers, why not use a writer’s favorite tool to serve the purpose? Use Content Gorilla’s Free Blog Post Idea Generator to quickly get unique and relevant ideas!

Do your research.

Thoroughly research your chosen topic to provide valuable insights to your readers. Read articles, watch videos, and explore reputable sources to understand different perspectives and curate your own. Ensure your content is valuable, accurate, and up-to-date. This will help establish you as a trusted voice in your niche.

Create an outline.

Organize your thoughts and main points into a clear and logical structure. Use Content Gorilla’s Free Blog Outline Generator to create a well-rounded outline. Whether you’re a novice or an experienced writer, this tool will help you get as many outlines as you want. An appropriate outline will keep the content of your first blog post on track and make writing easier. The easier the outline is to follow, the better. 

Write a first draft.

Start writing your first draft with your outline as a guide. Focus on using clear, concise language that resonates with your target audience. Aim for impactful content that provides value and keeps readers engaged. Remember, the first draft doesn’t need to be perfect — it’s a starting point. It helps you set the stage for writing an excellent post.

Add graphics and visuals.

Image SEO is an important factor in ranking your blog posts on search engines. Enhance the visual appeal of your blog post with relevant and high-quality images, charts, or infographics. Graphics not only break up the text, increasing its readability, but also complement your content, making it more engaging and memorable for your audience.

Add a CTA.

Include a clear call to action (CTA) at the end of your blog post to encourage reader engagement. It could be asking for comments, subscribing to the blog, sharing the post, or exploring related content. Be sure to keep it as a friendly suggestion that’s compelling and easy to follow for the readers.

Edit and proofread.

Proofreading is crucial to maintain credibility and enhance readability. In the words of Liz Strauss, “The Internet has no eraser.” So, review your draft carefully. Check for grammatical errors, spelling mistakes, and overall coherence. Consider checking it using online tools like Grammarly to catch any overlooked mistakes. Edit any awkward phrasing and ensure your content flows smoothly.

Publish your post.

Once you’re satisfied with your content, it’s time to publish your post on your chosen platform. Format it properly, add relevant tags, and ensure everything looks as expected. Hitting the publish button can be exhilarating — your first blog post is now live for the world to see! Make sure it’s accessible and shareable.

Promote your blog.

Now that you’ve shared your first blog post, share it across different social media channels. This is because social media is the future’s search engine as most of the audience is shifted there already! Don’t overlook the power of email newsletters, forums, and relevant online communities like Quora, Medium, Reddit, etc.    

Wrap Up

Finally, we answered one of the most asked queries in the writing field: how to write your first blog. Now start writing by leveraging these winning tips and strategies right away! They’ll help you grab the readers’ attention and establish a strong foundation for your blog’s future success.

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