When you open a blog, what is the first thing you see? Is it the name of the blog, the content of an article, or the image that pops up on your screen? It is safe to say that the first thing you will see is the image and only then will you start to concentrate on the name of the blog, the background color, and finally the most popular blog post on the homepage.
Source: Freepik
Even as you start reading the content of the blog, your peripheral vision will be taking in the colors and designs of the blog. As you take in each detail, your conscious brain will decide whether or not you like the blog based on this design. That is where the best blog site designs convince you to continue reading.
Let’s see how design elements compel you to stay on the homepage of a blog and continue to scroll down its contents with the best blog design examples.
Why Is Blog Design Important?
Source: Freepik
Artful blog design is essential to the success of a blog as it signifies the purpose of a blog with a panache. The original blog design only includes the essential items, but if you add various background colors, images, and calligraphic blog titles, the blog design will become exceptional. Here are a few reasons why blog design is so important for your website.
Reflects the Bloggers’ Style
The most essential part of creating a blog is to present a unique style to your readers. Your blog design is what reflects your style, whether it’s through the images you post online or the content you create regularly.
Attracts The Right Audience
A carefully designed blog can help you filter your audience from blog hoppers to possible long-term followers of your blog. For example, bold colors may appeal to extroverted people, and floral designs may attract a more nuanced audience. Making the right choice can make all the difference in your viewership.
Builds Your Reputation
Great content is not the only way to boost your blog’s exposure. A creative blog design can help build your reputation as a professional who puts their time and energy into each blog to create the perfect design.
Improves Online Visibility
Designs that are built with a focus on details are more likely to keep your readers engaged and improve your online visibility. According to Linearity, you can increase user retention on your blog by 60% if you use an interactive blog design. Try it out!
Increases ROI
When you feel your blog isn’t generating revenues, try updating its design. A blog design that showcases clarity and is easier to read can generate more leads. As the number of leads increases on your page, so does your potential to increase ROI.
Elements of Killer Blog Design
Source: Freepik
Going through a blog should always feel like a pleasure, especially for people who love reading. That is why it is essential to go through the best blog website examples to get an idea of what kind of blog you want to design. Some common elements are part and parcel of every successful blog, which include:
1. Readability
People who love reading don’t care whether the font is too small or too large. But for fairweather readers, it is important to use a blog design that makes reading a pleasant activity. Simple fonts with multiple breaks in the content allow readers to continue scrolling down the blog post and enjoy leafing through each page.
2. Navigation
Moving from one tab to another on a blog should be a breeze for your readers. They should feel like they are floating from one page to the other. This is only possible if all the icons on a blog web page are properly spaced and easy to view. So, make sure your blog has easy navigability through its tabs.
3. Availability
The content you put on your blog should be readily available to anyone who opens your homepage. Make sure you add the content tabs in large or bold fonts to redirect the readers towards your blogs. That’s how you’ll be able to enhance the user experience by making the content available at first glance.
4. Visual Appeal
Many beautiful blog designs have massive visual appeal for the audience. These trending blogs pick up on our instinct to enjoy bright colors and unique designs. Try to add a unique blend of colors and images to create a blog design that keeps the readers interested and compels them to continue scrolling.
5. Activity
The best way to increase engagement on your blog is to add icons that drive action. The blog design example of the adventure blog, Expert Vagabond has two tabs. “Travel Blog” and “About Matt”. Both these icons compel the readers to click on one of the tabs, thus increasing the time spent and user activity on the blog.
Top 5 Great Blog Design Examples
Source: Freepik
Setting up a blog is becoming more of a creative activity as the days go by. Designs matter whether you are creating a teacher blog design or a simple blog about parrots. From white and spacious blogs to intricately designed blog posts, we have hand-picked the top five blog design examples just for you.
Bird Street Bistro
Source: Bird Street Bistro
Do you remember the angry bird phase? Everyone loved the big-browed frown of those birds. But what bloggers seem to love even more are the colorful parrots of Bird Street Bistro. The logo is a beautiful mix of comic essence and textbook marketing.
A small bird stands beside the name of the blog with a chef’s hat on the top of its head. The white background highlights the vibrant colors of parrots and other birds displayed on each blog title as well as the blog icons.
The Jealous Curator
Source: The Jealous Curator
There are very few people who can intercept their jealousy and turn it into something positive. Danielle Krysa as an artist is one of those people who has created an inspirational blog because she was turning into Shakespeare’s green-eyed monster.
Her blog, The Jealous Curator is a quick read as it includes all the tabs to find the right content and options to subscribe to the blog’s podcast. The grey color headline is in harmony with the pictures with doodles on the opening blog post image on the homepage.
The Overwhelmed Mommy
Source: The Overwhelmed Mommy
Motherhood is a time full of chaos and happiness all packed into a sweet little timeframe. The Overwhelmed Mommy perfectly encapsulates this journey for women. Jenn Hallak, the founder of the blog, is a mother to five children but uses the blog to express her feelings on birthdays, clothes, and everything in between.
The blog design has a beige background and a creative logo merging the silhouette of a mom-to-be with the blog’s title. It is then followed by a series of aesthetically designed blog cards with date tags.
Buffer
Source: Buffer
All of us use social media hashtags when creating a new post or uploading a new picture. But how do these hashtags push our posts to the top of someone’s feed? The Buffer blog answers all these questions insightfully and artfully.
The simple blog layout consists of a navy blue and white theme. The content of the blog is properly spaced followed by a list of blog icons that help you find updates on small businesses, social media marketing, news, podcasts, open blogs, and various case studies.
Design Milk
Source: Design Milk
If you want a refreshing take on blog design, The Design Milk is a great place to start. The blog logo takes the cake with a milk carton fitted with a straw helping you get ready to soak up all the latest information on the blog.
The blog itself uses a lot of white space to help the readers focus on the content. The simple yet clear font makes it so much easier to go through each blog post and get the latest updates on technology, interior design, style, and fashion.
Wrap Up
The best part of getting inspired by the design of blog layout examples is getting the ability to create something that the readers will remember for a long time. Once you have set up the homepage and the logo of your blog, you can move on to the writing process. We recommend using our Blog Post Idea Generator to make things easier when you are thinking of new blog titles. So, chin up and start writing!
I am a full-time online marketer, for over a decade now. Helped over 100,000+ people & generated well over $12M in online sales.