We 100% agree with Will Rogers when he says “You never get a second chance to make a first impression.” Imagine you have only 3 seconds to make a first impression on your readers. These 3 seconds can make or break their decision to click your article or scroll past it. Do you know what helps them decide this? It’s …
What is the Headline of an Article and Why It Matters to Readers
Imagine you type your query into Google to search for a specific topic. Now you have multiple articles in front of you to scroll through and select from. Your eyes quickly scan and send signals to your brain to find which best matches your query. In a fraction of a second, you(r brain) decide which article to click on, based …