Why does Sephora offer a virtual try-on experience? Their products are already amazing, and people love them. So, why go the extra mile? Because Sephora understands that it’s not just about great products anymore. It’s about giving customers what they’re really after; a personalized and immersive shopping experience. And today, more than ever, customers are chasing AI-powered convenience. That’s why …
Content Marketing Metrics: The Complete Guide To Marketing Success
There’s no doubt every marketer pours time, effort, and creativity into their content marketing. But if that’s the case, why do only 20% of leads convert? It often comes down to not gathering the right data to understand how your content is performing. Without this data, it’s impossible to know if your efforts are actually paying off. Just like a …